The Impfactor

Instead of flipping through hundreds of pages to find the most valuable information, Silverbakk Briefing Room presents the information that has the most social activity and engagement at the top of the list.

Startpage

Startpage presents the overview graph and activity for each project. On the startpage it is also easy to compare different projects. Related projects are grouped into project groups.

startpage

Dashboard

The dashboard is the project homepage. The trend-graphs and graphs for each media is presented together with the top 5 items that have generated the most social activity and engagement for each media.

dashboard3_features

Media Specific

All the details from a specific media is presented in the media specific view. It is also easy to compare your project keywords. It is here you find the influencers for each media within your area of interest.

compare_features

Dates and timeframes

It is easy to set the timeframe in Silverbakk Briefing Room. Use the calender and choose dates. If a single day is chosen, the graphs will be presented on an hourly basis. Any dates from the date the Silverbakk Briefing Room subscription started can be viewed.

Language independent

The world speaks many languages. For that reason Silverbakk Briefing Room is completely language independent. Every project in Silverbakk Brifing Room can have one, two, many or all languages. The ability to switch between languages in real-time for each project is available in the Gold product.

Reports & Alerts

Reports are schedueled according to your demands and contains the most relevant and engaged information on the social web since the last report. Alerts (available really soon) are triggered when The Impfactor of your choice is reached. Immediately an alert is sent with information about the item that has reached the alert level on The Impfactor.

Export

All project data will be available for export as XML (available really soon).

Unlimited users

It is easy to invite others into each project. No limits on the amount of users in any of the products in Silverbakk Briefing Room. User can be collegues, partners or clients.

Extended information

expant_features

Starmark
To let other users know about interesting items found in Silverbakk Briefing Room, starmark is the thing to use.

Delegate or take ownership
An easy to use function to make sure that not more then one person are trying to take action on the same information is to take ownership or delegate. Comment and collaborate with others during the process and mark as completed when finished.

Eventlog
All actions related to each item is saved in the eventlog.

API

An API to access data from Silverbakk Briefing Room will be available to gold clients (available soon).

The Impfactor

Each item in Silverbakk Briefing Room has a value that is based on the below factors. That is The Impfactor. It is a value between 1-100 where 100 is the greatest. Every keyword and project has it’s own scale, but as an general scale an Impfactor above 40 might be interesting and everything over 70 has very high impact.

Authority of writer

Authority on subject

Conversation surrounding topic

Mentions in other places about topic

Reach and virality

Stickyness and reuse (favs/embed)

….and much more

Visit The Impfactor page for more info